Tag: mental-health
-
Content is not created. It’s translated.
There is a common misconception that content strategy begins with content. A blog post. An Instagram Reel. A newsletter. A social media calendar. It doesn’t. Rather, content strategy begins with a conversation. Not the conversation between a brand and its audience, but the one that happens longs before anything is even published. The conversation with…
-
On Marketing Burnout
If you work in marketing and you’re burnt out, there’s a good chance you’ve already asked yourself what you did wrong. You probably wondered whether you should be more resilient, disciplined, more detached. Marketing culture is very good at making burnout feel like a personal shortcoming rather than a predictable response to the conditions of…
-
Addressing Systematic Privilege in the Tech Industry
Tatiana Mac gave a strong and thought-provoking talk at a #PerfMatters conference in 2019 on the pervasive influence of systematic privilege in the tech industry. Tatiana urged the audience to confront their biases, admit their privilege and take actionable efforts to deconstruct obstacles that perpetuate unfairness through a combination of personal tales, historical context and…
